Why Attend
techsummit.travel 2024
The Conference For Destination Marketing Innovators
Andrew Davis, Keynote Speaker
Jan Meskens, Keynote Speaker
Our Keynote Speaker – Voted Top 25 Favorite Speakers in the World!
Andrew Davis is an internationally acclaimed keynote speaker, bestselling author, and a visionary leader in the world of marketing and media. With a career spanning over two decades, Andrew has captivated audiences with his engaging storytelling, sharp insights, and innovative strategies for driving growth. He has helped countless businesses and professionals transform their marketing approach, blending creativity with practical advice. Known for his dynamic presentations and actionable takeaways, Andrew is a sought-after speaker at major events, inspiring audiences to rethink how they connect with their customers and foster meaningful relationships.
Maximizing Value from Data Technology with Jan Meskens
In today’s data-driven world, organizations are often overwhelmed by the sheer volume of data at their disposal. While investing in advanced technology is a critical first step, more is needed to maximize the value of these investments. Without the right alignment of people, processes, and technology, challenges such as bureaucratic inefficiencies, disjointed team structures, and gaps in data literacy can prevent even the most powerful platforms from being fully utilized.
Educational Sessions
Crafting Compelling Content
Strategies for Effective Website Marketing.
Learn how to leverage the content provided by ITI Digital to tell engaging stories, showcase attractions, and inspire visitors.
Unlocking the Power of DXP
Mastering Your Digital Experience Platform
Dive deep into the functionalities of ITI Digital’s DXP to streamline content management, enhance user experiences, and drive engagement.
The AI Factor
Discover the AI capabilities embedded within ITI Digital’s software, including the Travel Buddy feature.
Join industry leaders and innovators at the ITI Digital techsummit.travel to explore the impact of cutting-edge technology and AI applications in destination marketing. Discover innovative strategies and learn from experts and peers to stay ahead in the evolving travel landscape. Don’t miss this opportunity to lead the future of travel.
What You Will Learn
The conference agenda and programming are designed to facilitate learning and inspiration on topics that drive destination marketing including.
Gain valuable insights into the importance of website content strategy for destination marketing. Compelling web content drives travel decisions. Discover how to use engaging online content to motivate travelers. Learn and adopt best practices from leading content strategists, ensuring your website captivates and inspires visitors to take action.
AI is transforming the travel industry. Explore possibilities enabled by artificial intelligence from marketers using it to drive tourism and expand revenue. Uncover the AI capabilities already embedded in the ITI Digital tools you use, and gain inspiration for additional applications at your destination.
Sustainable tourism minimizes negative environmental, cultural, and resident impacts while maximizing economic and community benefits. It involves navigating emotional and political challenges. Learning how to effectively manage the politics and pragmatics of this critical and ubiquitous subject is essential for ongoing economic, social, and environmental benefits.
Follow a probing analysis of the impact of Google’s new algorithm updates on SEO strategies for destination marketing. Discover how prioritizing user experience and content quality actually improves search engine rankings and drives new organic traffic. Understand how your content strategy supports SEO standing and engages.
Delve into the powerful role of social media in destination marketing. Did you know that the majority of Gen Z plans their travel based on organic social media content? How will you win younger travelers, especially as they become the majority of the market as the years wear on? Learn from the best how to innovate and leverage platforms like Instagram, Facebook, and X to create immersive experiences, foster community engagement, and drive user-generated content.
Explore and understand the evolving landscape of public relations in the digital age. The curriculum here will focus on how DMOs can leverage technology and digital platforms to manage their reputation, enhance their brand visibility, and effectively communicate with stakeholders.
Product Roadmap
For our loyal clients, find out what’s next in the evolution of the ITI Digital systems you’re utilizing. Change is constant and ITI Digital does continual research and client feedback exchange to map out the next new features that will enable marketers to win more travel, eliminate more admin work, and enhance the visitor experience. Every evolution we undertake for our tools is inspired by real-world client requirements and feedback. Be first to know when we’re shipping next year and beyond.
REGISTER NOWHave Questions?
If you have any inquiries, please contact our event team at techsummit@iti-digital.com or call us at (912) 250-2689.